The Badminton World Federation (BWF) president, Dr Kang Young Joong, presented the 2011 BWF Players of the Year awards to Malaysia's Lee Chong Wei and China's Wang Xiaoli/Yu Yang at the opening dinner of the 2011 Li Ning BWF World Superseries Finals in Liuzhou.
This is the third consecutive year that the Malaysian has been awarded the prestigious title, while it's the first time in the history of the award that a doubles pair was awarded the BWF Player of the Year.
Lee Chong Wei (pictured right) may have lost the 2011 World title to his arch nemesis Lin Dan at the 2011 Yonex World Championships in London, but that did not overshadow his outstanding accomplishments throughout the year.
The 29-year-old had picked up 5 OSIM BWF World Superseries titles in the 2011 regular season, and will be remembered for making 11 consecutive finals appearances in 2011.
On a 24-hour online fan poll conducted last week, Chong Wei had also edged Lin Dan as the 2011 fan favourite male player with many acknowledging Chong Wei's remarkable consistency, on-court temperament and persistence had won them over.
The 2011 BWF Female Players of the Year award saw a clear winner in Wang Xiaoli and Yu Yang (pictured left), who have become the first shuttlers to scoop a 'grand slam' with their 5 OSIM BWF World Superseries Premier titles in 2011.
Having only teamed up for slightly over a year, Wang/Yu have already picked up the 2011 World title and were also champions at the 2011 Asian Championships. The duo made 12 consecutive finals appearances with 7 BWF World Superseries titles to their name in 2011.
Wang/Yu have also taken the women's doubles game to a new level with their aggressive and speedy style of play. Not only has this set them apart from the rest of their peers, their success has been recogised as an instrumental force in revolutionising the women's doubles game. Beyond their accolades, they are both active ambassadors of the sport.
The popular Chinese pair was runners-up in the fan favourite poll in which Indonesia's Liliyana Natsir, backed by a vociferous Indonesian online crowd, had taken pole.